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Contractor Marketing: Energy Audits & Services 

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Overview

Check out consumer-facing materials that home performance and weatherization contractors can use to drive business using IRA rebates & tax credits.

The Inflation Reduction Act contains many rebates and tax credits designed to help Americans reduce their energy use, make homes more comfortable, and reduce our dependence on fossil fuels that pollute the air we breathe inside and outside our homes. 

Along with this influx of funding comes consumer-facing materials that home performance and weatherization contractors can use to drive business. While many of the measures listed on the link below are DIY, a good portion of homeowners would rather a home performance professional perform this work for them. 

Consider sharing this link and other consumer-oriented resources on your social media channels to drive inbound calls, inquiries, and questions.

https://environmentamerica.org/center/articles/weatherizing-your-home/

Related Resources

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ACEEE: Survey: Marketing and Promoting Electrification Using Behavioral Science

ACEEE surveyed a nationally representative sample of American adults to understand household behaviors and preferences related to home energy use. Results show how to use behavioral science to more effectively market and promote residential electrification.

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DOE: National Definition of a Zero Emissions Building

The DOE has developed a National Definition of a Zero Emissions Building—a building that is highly energy efficient, does not emit greenhouse gases directly from energy use, and is powered solely by clean energy.

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Efficiency First CA: Calculators

EFCA has new calculators! The Air Leakage Calculator, Duct Leakage Calculator, and SLA Calculator will support your efforts to achieve superior energy efficiency.